Public relations is no longer something that just happens; how a company or corporation is perceived in the public eye, particularly in the eye of the company’s shareholders or potential customers, isn’t something that’s left to chance. Companies have entire departments and large budgets in place to ensure that they will be viewed in […]
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There is an old saying in the West that says that if the preacher talks too much about stealing, better sneak out a little early, race home and lock the cellar!
The same holds for the good old boy that says, Ah, we don’t need to have a contract. You can trust me. The […]
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Have you ever tried to negotiate one of your bills? Heating bills, garbage bills, cell phone bills, and cable TV bills: you might think that a bill is a bill and you owe the full amount but sometimes you can talk your way into a discount.
I have the $70.00 a month for 1000 minutes […]
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The reality of any negotiation is that it is an exercise in psychology. Realistic market factors play their role, but final decisions are usually made based on perception. How the seller perceives you, the investor, will influence the deal. Here are some tactics to tip the scales in your favor.
Successful negotiators are always one of […]
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If you are the kind of person with a million ideas and not enough time to pursue them, you might want to consider “fast tracking” your invention to market. In this way, you essentially become a hired gun. You, the inventor, perform the tasks of researching and developing the product. Then, you “outsource” the manufacturing […]
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